sales promotions

 0    15 schede    parasollkaolka
Scarica mp3 Stampa Gioca Testa il tuo livello
 
Domanda Risposta
consumer who shows no loyalty to a particular brand, but changes among competing products
inizia ad imparare
brand-switcher
public's beliefs and perceptions about a particular product
inizia ad imparare
brand image
commitment of consumers to a particular brand
inizia ad imparare
brand loyalty
small amount of a new product given to consumers to encourage them to try it
inizia ad imparare
free sample
first time a consumer buys a product to see what it's like
inizia ad imparare
initial trial
popular product sold with no profit, in order to attract customers to a store
inizia ad imparare
loss leader
strongly influenced by the price when buying goods or services
inizia ad imparare
price-conscious
average length of time between a consumer's repeat purchases of the same product
inizia ad imparare
purchasing cycle
certificate offering consumers a price reduction on a particular product
inizia ad imparare
redeemable coupon
przyciągać klientów
inizia ad imparare
to attract customers
przeciwdziałać promocji konkurenta
inizia ad imparare
to counter a competitor's promotion
utrzymać udział w rynku
inizia ad imparare
to maintain market share
zaoferować obniżenie ceny
inizia ad imparare
to offer a price reduction
pobudzenie sprzedaży
inizia ad imparare
to stimulate sales
wypróbować nowy produkt
inizia ad imparare
to try out a new product

Devi essere accedere per pubblicare un commento.