(5) Corporate strategy and structure (AA)

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Domanda English Risposta English
using a questionnaire to carry out a survey
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market research
the main activity of a company that generates most of its profits
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core business
financial benefits (= increase in share price and dividends) for the owners of the company
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shareholder value
the whole range of products that a company sells
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product portfolio
when customers are faithful to a particular product
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brand loyalty
a business unit that spends money but does not generate revenue
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cost centre
a continuing increase in profits
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earnings growth
what is shown in an organigram (= organisation chart)
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management hierarchy
senior management's vision for the company
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mission statement
how a product gets from the manufacturer to the end-user
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distribution channel
make sure that everything is correct to the way you expect it
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check
organise people so that they work together effectively
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coordinate
give someone a job to do
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assign
carry out; make a plan start to work
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implement
have the power to make decisions; make something operate in the way that you want
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control
make certain that something happens
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ensure
change something to fit a new situation
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adapt
watch or measure something carefully for a period of time to see how it changes
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monitor
a situation in which you do not have enough of something
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shortage
depending too much on something
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over-reliance
'sales staff'
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(sales) reps
a building used for a particular purpose (especially for manufacturing)
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facility
when everyone who wants the product already has it
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saturation
cutting edge products
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state-of-the-art products
customised / personalised products
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tailor-made products
old fashioned production
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outdated production
all services provided in one place: a ... production
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all services provided in one place: a one-stop production
a lack of managerial ... (= amount of knowledge and experience)
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a lack of managerial depth
high levels of ... (= money owed to banks and other creditors)
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high levels of debt
slow ... (= progress of work done) due to inflexible procedures
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slow workflow due to inflexible procedures
an over-reliance on a limited ... of products
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an over-reliance on a limited range of products
high direct costs (= production costs) and high indirect costs (... e.g. utility bills)
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high direct costs (= production costs) and high indirect costs (overhead(s) e.g. utility bills)
an improving economic...
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an improving economic climate
a key supplier who might want to make a strategic...
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a key supplier who might want to make a strategic alliance
technology ... to Southeast Asia (so that low-cost countries start using high-tech equipment)
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technology transfer to Southeast Asia
high ... costs of a new facility
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high start-up costs of a new facility
political risk: regulation, taxes, trade ... (e.g. quotas and tariffs)
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political risk: regulation, taxes, trade barriers
possible ... of components or raw materials
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possible shortage of components or raw materials
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