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Domanda Risposta
loyalty
/ˈlɔɪəlti/ noun loyalty to
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lojalność- the tendency to always buy a particular brand
image
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wizerunek- how familiar people are with a brand (logo or slogan)
stretching
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rozciągnięty- using an existing name on another type of product
awareness
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świadomość- the ideas and beliefs people have about a brand
name
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nazwa- the title given to a product by the company that makes it
launch
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wprawadzać na rynek- the introduction of a product to the market
lifecycle
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cykl życia- the length of time people continue to buy a product
range
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asortyment- the set of products made by a company
placement
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lokowanie produktu- when product is used in films
endorsement
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poparcie- the use of a well-known person to advertise products
leader
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przywódca- the best selling product or brand
share
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udziały- percentage of sales a company has
challenger
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the second best selling product or brand
segment
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costomer of a similar age, income level or social group
Crea delle schede
angielski

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