marketing cz. 2 (definition)

 0    10 schede    matprzyb
Scarica mp3 Stampa Gioca Testa il tuo livello
 
Domanda Risposta
core products
inizia ad imparare
A basic product which is bought because of a particular need, e.g. a drink for thirst.
consumer staples
inizia ad imparare
Essential goods
augmented products
inizia ad imparare
A basic product with additional features and services added to the total package.
clone
inizia ad imparare
A new product, especially in the computer industry, which is almost the same as a successful one made by a more famous manufacturer.
consumer durables
lasting products produced and sold in large quantities.
inizia ad imparare
Long
consumer discretionary
essential but desirable goods
inizia ad imparare
Non
fast moving consumer goods
inizia ad imparare
Products sold in very large quantities, such as groceries. They are often bought and move through stores quickly.
generic products
inizia ad imparare
Products that are not known by a brand name, e.g. pharmaceutical products like paracetamol for headaches.
sell by date
inizia ad imparare
A time suggested for reasons of safety by which perishable goods should be used.
perishables
inizia ad imparare
Organic products, usually food, that go bad after a certain amount of time.

Devi essere accedere per pubblicare un commento.