esca in inglese:

The fisherman tied a lure to his rod so that fish would be attracted to his hook.

Customers were lured to the store by ads promising big discounts.

it seems that he was lured into a trap

He felt the lure of adventure.

I could not resist the lure of great profits.

The fata morgana effect was so named for the superstitious belief among sailors that she created illusory visions to lure men into a false port and to their death.

Maybe you can find a way to lure them back.

It seems that he was lured into a trap. They had been lured to the big city by the promise of high wages.

<the promise of easy money is always the lure for some people to take up a life of crime>

She've fallen for this lure like a retarded pike.

Advertising often uses beautiful people in exotic locations to lure people into buying a product

I don't ​understand the lure of ​fame.

He used live worms as a lure to catch the fish

He was lured by the offer of a higher salary.

An example of lure is a worm used to catch a fish. An example of lure is a high paying job that attracts a person.