ang unit 1

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Domanda Risposta
różnorodny
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various
online survey
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a research method in which respondents answer a questionnaire via e-mail or on a website
focus group
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a small group of individuals who are led in discussion by a professional consultant in order to gather opinions on and responses to candidates and issues
customer satisfaction
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the extent to which a firm fulfills a customer's needs, desires and expectations
primary research
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a method which means holding interviews with potential customers
in-depth interview
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a one-on-one interview between a professional researcher and a research respondent conducted about some relevant business or social topic
to launch a product
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to start selling and promoting a new product
secondary/desk research
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make use of data that can be found on the Internet
target audience
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the group of people at whom advertisements are aimed
sample size
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the number of people questioned for a survey
quantitative research
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research that provides data that can be expressed with numbers, percentages
product tester
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someone who tries out sth new to determine how well it performs
impact
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the effect or influence that an event, situation, etc. has on someone or sth
respondent
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someone who answers a set of questions, especially in a survey
gauge
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to measure how people feel about sth or the effect that sth is likely to have on them
qualitative
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relating to the quality or standard of sth rather than the quantity
gather
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collect or accumulate over a period of time
viable
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realistic and therefore may succeed
data analysis
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careful examination of sth to understand it better
criteria
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standards by which sth is judged
target customers
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a specific group which a product is aimed at
moderator
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someone who is in charge of a group discussion
convenience
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anything that makes life more comfortable
appealing
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attractive
zaciekły
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fierce
postępować ostrożnie
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tread lightly
nałożone na
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imposed on
Jakie jest twoje ogólne wrażenie?
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What's your general impression?
Jakie konkretne funkcje są dla ciebie najbardziej interesujące?
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What specific features are the most interesting for you?
Jestem tego w pełni świadomy
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I'm fully aware of that
Nie jestem jeszcze do końca przekonany
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I'm not completely convinced yet.
Crea delle schede
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